INTERNATIONAL PAPER environmental annual report
Designer; art director
International Paper is a worldwide producer of paper, packaging and forest products. This annual report was produced to provide information on their environmental policies and practices. The use of athletic imagery referenced International Paper’s sponsorship of the 1996 Summer Olympic Games and personifies their continued pursuit of environmental and safety excellence. By juxtaposing images of athletes with images of nature, it also reinforced International Paper’s competitive drive to be first in environmental responsibility.